Do You Ever Heard of "Town of Santa Claus Tries"?

I found this which may come to your attention.

More than a half a million people send their mail to Santa Claus, Ind. every Christmas, but very few actually travel to the small town for the holidays.That could soon change.

Holiday World is one of the biggest tourist attractions in southwestern Indiana.But, once the summer heat leaves, the town of Santa Claus tends to become as barren and quiet as the North Pole, where its namesake lives.

A brand new light show at the Lake Rudolph campsite in Santa Claus tells the story of Rudolph the Red-Nosed Reindeer before he became famous.

You've probably never seen Santa Claus lit up like that, not just because the show is new but also because you're probably more used to seeing it full of amusement park fans at Holiday World.

That's exactly what Philip Koch said it's all about.
"There hasn't been a lot for people to do in the town outside of the main summer season when Holiday World is open."

And, the plan to draw people to Santa Claus also includes a new Christmas-themed store - complete with Santa himself.

Koch said during the town's more than 150-year history there have been times when things have been booming at holiday time just not all that recently."We've created a lot of events and different things for people to really bring them here and have a good time with their family for the Christmas season," he said.

The light display is a one-point-two mile journey.You can take you car through it.
It costs $15 a pop - covering the almost $400,000 Dave Lovell, with Lake Rudolph, said it cost to put this on.

"We have over 300 light displays here for the light show. And, 35-percent of them are animated."

And, though Lovell isn't sure how well attended the show will be this first time around, he's hopeful it will be the start of a brand new story for tourism in Santa Claus.Part of the proceeds from the light display.The Santa Claus Land of Lights officially opens to the public Friday night.